Wednesday, July 22, 2009

Creator of Twitter's Fail Whale Image

"Meet Yiying Lu, a bubbly Sydney designer who enjoys turning technological failures into an art form. Simon Tsang reports.

Yiying Lu is responsible for one of the most iconic images circulating the world's social media scene. Her illustration depicting a smiling white whale being lifted out of the ocean by a flock of little birds has spawned not only plenty of imitations but, incredibly, a huge fan base.

Incredible, because the image only appears when the micro-blogging site, Twitter, has failed under the sheer load of its popularity. It's a failure message that conveys a lot of meaning in an instant. The illustration has since been dubbed the "Fail Whale"............................."

Read more
http://www.smh.com.au/news/technology/web/how-fail-whale-became-a-hit/2009/04/27/1240684398600.html?page=fullpage#contentSwap2

She has also been named one of the 100 Emerging Leaders in Innovation of Weekend Australian Magazine's Next 100 series.

Her official site: http://yiyinglu.com/

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